Logo Refresh vs. Logo Redesign: When to do it, not if
Your logo is an essential piece to establishing your brand, and along with your colors and messaging, is the main element that gives you any kind of brand recognition. A logo shapes your brand’s personality; it helps to build brand identity; it’s usually the first...
What Is Thin Content? (And How to Fix It)
Having thin content can quickly trigger a Google penalty for your website. This warning has become increasingly common since Google rolled out Core Web Vitals as a ranking factor. The world’s leading search engine actively advocates for a positive user experience...
Boost Organic Traffic With These SEO Trends for 2023
SEO is one of the most important strategies you can employ for your website. Search engine optimization efforts benefit both the user’s search experience and your website ranking because it features content that fulfills the user’s search needs. It’s an organic way for your...
12 Benefits Of Social Media To Grow Your Business Faster in 2023
Social media offers so many benefits that traditional media formats like television, radio, and outdoors simply can’t offer. If your organization is able to fully leverage them, it will deliver increased brand awareness, drive loads of qualified web traffic, increase sales...